Privacy Policy
Last updated: October 14, 2026
This Privacy Policy describes how Matt’s Flights LLC collects, uses and discloses Your information when You use the Service, and tells You about Your privacy rights and how the law protects You.
We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.
Interpretation and Definitions
Interpretation
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.
Definitions
For the purposes of this Privacy Policy:
- You means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
- Company (referred to as either “the Company”, “We”, “Us” or “Our”) refers to Matt’s Flights LLC, 934 N University Dr, #410, Coral Springs, FL 33071.
- Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
- Account means a unique account created for You to access our Service or parts of our Service.
- Website refers to Matt’s Flights, accessible from https://www.mattsflights.com
- Service refers to the Website, our emails and Premium services.
- Country refers to: Florida, United States.
- Service Provider means any natural or legal person who processes data on behalf of the Company, including third-party companies or individuals engaged to facilitate, provide or analyze the Service.
- Personal Data is any information that relates to an identified or identifiable individual, including any information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with You.
- Cookies are small files placed on Your computer, mobile device or other device by a website, containing details of Your browsing on that website among its many uses.
- Usage Data refers to data collected automatically, generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
- Sell, Share and Targeted Advertising have the meanings given under the California Consumer Privacy Act as amended by the California Privacy Rights Act (together, “CCPA”) and similar state privacy laws. “Share” means disclosing Personal Data to a third party for cross-context behavioral advertising.
Collecting and Using Your Personal Data
Types of Data Collected
While using Our Service, We may collect the following categories of Personal Data:
- Identifiers: email address, first and last name, phone number (if provided), account ID, IP address, and device or cookie identifiers (for example, Meta’s _fbp and _fbc cookies and click IDs such as fbclid and gclid).
- Commercial information: your plan, trial status, and purchase and cancellation history.
- Billing information: billing name, address, state, ZIP code and phone. Card details are entered directly with our payment processor and are never stored by us.
- Internet activity: pages viewed, links clicked, the ad or email that brought you to us (UTM parameters and ad IDs), and email opens and clicks.
- Approximate location: city, state and country inferred from your IP address.
- Inferences: such as your likely home airport and travel interests, based on your preferences and activity.
We do not collect sensitive personal information for the purpose of inferring characteristics about you.
Usage Data
Usage Data is collected automatically when using the Service. It may include Your device’s IP address, browser type and version, the pages You visit, the time and date of Your visit, time spent on pages, unique device identifiers and other diagnostic data. When You access the Service through a mobile device, We may also collect the type of device, its unique ID and IP address, its operating system and the type of mobile browser You use.
Cookies and Tracking Technologies
We use cookies, pixels, tags and scripts to operate and analyze the Service. Cookies may be session cookies (deleted when You close the browser) or persistent cookies (which remain on Your device). We use them for:
- Essential functions, such as login, checkout and fraud prevention.
- Functionality, such as remembering Your preferences.
- Analytics, to understand how the Service is used.
- Advertising and measurement, through Meta and Google.
You can block or delete cookies in Your browser settings. Blocking essential cookies may break login or checkout. To stop advertising cookies on our site, use “Do Not Sell or Share My Personal Information” or turn on Global Privacy Control (see Your Privacy Choices).
Use of Your Personal Data
The Company may use Personal Data to:
- Provide and maintain the Service, including monitoring its usage.
- Manage Your Account and registration.
- Perform our contract with You, including processing purchases, trials, renewals and cancellations.
- Contact You by email or phone about updates, security notices, billing and the services You use, including renewal reminders.
- Send You flight deals, news and offers, unless You opt out.
- Measure and improve our advertising, as described in Advertising and Measurement.
- Prevent spam, fraud and abuse.
- Respond to and manage Your requests.
Advertising and Measurement (Meta and Google)
We advertise on Meta (Facebook and Instagram) and Google. To measure and improve those ads, we use the Meta Pixel, Meta Conversions API, Google Ads and Google Analytics.
These tools collect data from Your browser when You visit our site, such as pages viewed, cookie IDs, IP address and user agent. We may also send data from our servers to Meta and Google when You sign up, start a trial or make a purchase. That data includes a hashed (scrambled) version of Your email address and name, Your state and country, our account ID for You, and the click ID from the ad.
Meta and Google use this data to match activity to their users, report ad results to us, and decide who sees our ads. They may also use it under their own terms and privacy policies (Meta: https://www.facebook.com/privacy/policy; Google: https://policies.google.com/privacy). We only send Meta advertising events for visitors who came to us from a Meta ad.
Under California law and similar state laws, this may count as “sharing” Personal Data for cross-context behavioral advertising, or as “targeted advertising.” You can opt out at any time; see Your Privacy Choices below.
You can also manage ad personalization in your Google Ads Settings (https://adssettings.google.com), your Meta ad preferences (https://www.facebook.com/adpreferences), the Digital Advertising Alliance (https://optout.aboutads.info), or your mobile device settings (“Limit Ad Tracking” on iOS or “Opt out of Ads Personalization” on Android). You can block Google Analytics with the Google Analytics Opt-out Browser Add-on (https://tools.google.com/dlpage/gaoptout).
Sharing Your Personal Data
We may share Your Personal Data:
- With Service Providers, who process it on our behalf and may not use it for other purposes (see Service Providers We Use).
- With advertising partners (Meta and Google), as described in Advertising and Measurement.
- With newsletter partners, only when You choose to subscribe to a recommended newsletter (see Newsletter Recommendations).
- In business transfers, such as a merger, sale of Company assets, financing or acquisition. We will provide notice before Your Personal Data becomes subject to a different privacy policy.
- For legal reasons, when required by law or valid requests by public authorities, or in good faith to comply with a legal obligation, protect the rights or property of the Company, prevent or investigate wrongdoing, protect the safety of users or the public, or protect against legal liability.
Service Providers We Use
- Email: ActiveCampaign (https://www.activecampaign.com/legal/privacy-policy).
- Payments: Stripe, including Apple Pay and Google Pay (https://stripe.com/privacy). We never see or store Your full card number. Stripe follows PCI-DSS standards set by the PCI Security Standards Council.
- Bot and spam protection: Google reCAPTCHA.
- Hosting and security: Cloudflare (https://www.cloudflare.com/privacypolicy/).
- Analytics and advertising: Google Analytics, Google Ads and Meta.
Google reCAPTCHA
We use Google reCAPTCHA on our forms and checkout to protect against spam and fraud. reCAPTCHA collects hardware and software information, such as device and application data, and sends it to Google for analysis. This site is protected by reCAPTCHA, and the Google Privacy Policy (https://policies.google.com/privacy) and Terms of Service (https://policies.google.com/terms) apply.
Newsletter Recommendations (SparkLoop)
After You sign up, we may show You other newsletters we recommend through our partner SparkLoop. If You choose to subscribe to one, we share Your email address (and, if needed, Your name) with SparkLoop and that newsletter’s publisher so they can add You. We may be paid when You subscribe to a recommended newsletter. We only share Your email with a recommended newsletter if You choose to subscribe to it. After that, the publisher’s own privacy policy applies, and You can unsubscribe from them at any time.
Email Marketing
We may use Your Personal Data to send You newsletters, flight deals and promotional materials. You may opt out at any time by using the unsubscribe link in any email or by contacting us.
Payments
We do not store or collect Your payment card details. That information goes directly to Stripe, whose use of Your information is governed by its privacy policy. We keep Your billing name, address, state, ZIP code and phone, and Your transaction history.
Retention of Your Personal Data
We keep Your Personal Data only as long as needed for the purposes in this Privacy Policy, to comply with legal obligations, resolve disputes and enforce our agreements. Specifically:
- Account and subscriber data: kept while Your account is active, and afterward for as long as needed for the purposes described in this Privacy Policy.
- Payment and transaction records: kept for 7 years for tax and legal purposes.
- Cookies: last up to 13 months.
Transfer of Your Personal Data
Your information is processed at our operating offices and wherever our Service Providers are located. It may be transferred to and kept on computers outside Your state or country, where data protection laws may differ. We take reasonable steps to ensure Your data is treated securely and in accordance with this Privacy Policy.
Security of Your Personal Data
The security of Your Personal Data is important to us, but no method of transmission over the Internet or electronic storage is 100% secure. While We use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.
Your Privacy Choices
Do Not Sell or Share My Personal Information / Targeted Advertising Opt-Out
We do not sell Your Personal Data for money. We do “share” it for targeted advertising as described above.
To opt out, click “Do Not Sell or Share My Personal Information” at the bottom of any page, or email [email protected]. Once You opt out, we stop loading the Meta advertising pixel in Your browser and stop sending Your data to Meta and Google ad platforms from our servers.
Browser-only opt-outs are stored in a cookie. If You clear cookies or switch browsers, opt out again, or email us so we can apply it to Your account. Opting out does not stop our own emails; use the unsubscribe link in any email to stop those.
Global Privacy Control
If Your browser or extension sends a Global Privacy Control (GPC) signal, we treat it as a valid opt-out request for that browser. If You are logged in or we can otherwise recognize You, we also apply it to Your account.
Do Not Track
Our Service does not respond to Do Not Track (DNT) signals, but we do honor GPC as described above.
Your State Privacy Rights
Depending on Your state (including California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon and others), You may have the right to:
- Know what Personal Data we collect, the sources, the purposes, and the categories of third parties we disclose it to.
- Access or get a copy of Your Personal Data.
- Correct inaccurate Personal Data.
- Delete Your Personal Data.
- Opt out of the sale or sharing of Your Personal Data, or of targeted advertising.
- Not be discriminated against for using these rights. We will not deny You service, charge You different prices or provide a different quality of service because You exercised them.
How to Make a Request
Email [email protected]. We will verify Your request by confirming access to the email address on Your account. An authorized agent may submit a request on Your behalf with Your signed permission.
We respond within 45 days. We may extend that once by another 45 days when reasonably necessary, and we will tell You if we do.
Appeals: if we deny Your request, You can appeal by replying to our decision email with “Appeal” in the subject line. If we deny the appeal, You may contact Your state attorney general.
Children’s Privacy
Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under 13. If You are a parent or guardian and You know Your child has provided Us with Personal Data, please contact Us. If We learn We have collected Personal Data from anyone under 13 without verified parental consent, We take steps to remove it.
Links to Other Websites
Our Service may contain links to websites not operated by Us. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services. We strongly advise You to review the privacy policy of every site You visit.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. We will post the new Privacy Policy on this page, update the “Last updated” date, and for material changes let You know by email and/or a prominent notice on the Service before the change takes effect.
Contact Us
If You have any questions about this Privacy Policy or want to make a privacy request:
- By email: [email protected]
- By mail: Matt’s Flights LLC, 934 N University Dr, #410, Coral Springs, FL 33071
- On our website: https://www.mattsflights.com/privacy-policy/